Sponsored
Blue
https://www.blue.com/uk/apple
new technology
Apple iPad features the mighty A13 Bionic Chip, an Ultra Wide front camera with Centre Sta
Decisions
+131
Profit
2,016
Ranking in course
30 out of 32
Web Performance Overview
In my recent digital marketing simulation, I successfully generated a profit of $3,024 through my website, achieving 189 conversions and 231 leads. My focus on optimizing the website structure and implementing SEO best practices significantly improved visibility and user engagement. I tracked performance metrics diligently, which allowed me to make informed adjustments to enhance conversion rates.
Throughout the simulation, I utilized various traffic sources effectively. For instance, in Round 1, I achieved a remarkable 40.72% organic traffic, which gradually shifted to a more balanced approach with paid ads in later rounds. This strategic shift, alongside continuous content updates, contributed to a total of 225 conversions, showcasing my ability to adapt and optimize web strategies.
Total Traffic (%)
Conversions
189
Profit
3,024
Pages
9
keyword 1, keyword 2
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
new tablet
best price and hight quality
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
HUAWEI MatePad 11.5 Standard W
2K Eye Comfort HUAWEI FullView Display Surround Sound Tuned by Histen 8.0 6 nm Processor
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
HUAWEI MatePad 11.5 Standard W
120 Hz HUAWEI FullView Display Detachable HUAWEI Smart Keyboard Metal Unibody Design
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/apple
New tablet 2024
the best prie
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
New tablet 2024
the best price of tablet
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
New tablet 2024
the best prie
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
10 inch Tablet Blackview Tab11
5G WIFI Tablets, 16+16MP Camera Android 12 Tablet, 8380mAh 18W Fast Charger,
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/apple
Huawei tablet
The HUAWEI MatePad T 8 comes with the new HUAWEI AppGallery and is not compatible with Goo
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
Huawei tablet
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/apple
ipad tablet
iPadOS 16 makes your iPad even more capable with powerful new productivity and collaborati
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
ipad tablet
Sponsored
Sponsored
keyword 1, keyword 2
Sponsored
Blue
https://www.blue.com/uk/home
ipad tablet
Sponsored
Sponsored
Advertising Campaign Analysis
During the simulation, I managed a total of six ad campaigns, focusing on creating engaging PPC ads. Despite facing a loss of $1,008 in profit from ads, I achieved 36 conversions with a click-through rate (CTR) of 2.50%. This experience honed my skills in keyword research and ad optimization, allowing me to understand the importance of crafting compelling ad copy.
I implemented A/B testing strategies to refine ad performance, which provided valuable insights into audience preferences. Although the profit was negative, the learning experience emphasized the need for budget efficiency and effective CPC bidding strategies to improve ROI in future campaigns.
Conversions
36
Profit
-1,008
CTR
2.50%
Campaigns
6