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Olivia Key
https://www.oliviakey.com/us/home
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Digital Marketer
UNITED KINGDOM
Date of completion
School
In my recent simulation, I successfully generated a profit of $31,645 through web strategies, achieving 913 conversions and 820 leads. My focus on SEO optimization and user experience led to a significant increase in organic traffic, with an average organic traffic rate of 74.55% in the first round, peaking at 84.09% in the ninth round. This experience honed my skills in creating a structured, user-friendly website that effectively converts visitors into leads.
I implemented various strategies to enhance website performance, including dynamic content management and performance tracking. My ability to analyze web metrics allowed me to make informed adjustments, resulting in improved conversion rates. The structured approach I adopted not only improved user engagement but also solidified my understanding of the importance of SEO best practices in driving traffic and conversions.
Conversions
913
Profit
31,645
Pages
3
Olivia Key
https://www.oliviakey.com/us/home
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Olivia Key
https://www.oliviakey.com/us/home
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By Olivia Key
https://www.oliviakey.com/us/home
Windows 11 home - intel core ultra 7155U(up to 4.8GHz, 12 MB L3 cache, 12 cores, 15 thread
By Olivia Key
During my simulation, I managed a series of PPC ad campaigns that resulted in a profit of -$5,395, with 91 conversions and a CTR of 3.90%. This experience taught me the intricacies of conducting keyword research and creating engaging ad copy that resonates with target audiences. I focused on optimizing CPC bidding strategies to enhance ROI, despite the initial challenges faced in profitability.
I utilized A/B testing to refine ad performance, allowing me to track key metrics and make data-driven decisions. My efforts in managing ad relevance and quality scores were crucial in improving campaign visibility. This simulation reinforced my ability to allocate budgets efficiently across campaigns, ensuring that I maximize the impact of each advertising dollar spent.
Conversions
91
Profit
-5,395
CTR
3.90%
Campaigns
3