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Digital Marketer
INDIA
Jaikodi jaikodisarah@gmail.com
Senior Resource Mobilization and Communication Manager with a focus on Disability-Inclusive Development
I am a Senior Resource Mobilization and Communication Manager at Mobility India, bringing over a decade of experience in administration with a dedicated focus on disability-inclusive development. I have successfully raised significant funds, established key partnerships, and led impactful projects that improve the lives of people with disabilities. My expertise includes grant writing, donor relationship management, and project management. Currently, I am a student at OCP Academy, further enhancing my skills in digital marketing and analytics.
Date of completion
30 Jan 2025
Decisions
+3124
Profit
122,840
Ranking in course
2 out of 5
Web Performance Optimization
In my recent digital marketing simulation, I successfully generated a profit of $46,460 through my website, achieving 1,098 conversions and 1,653 leads. My focus on SEO optimization and user experience led to a significant increase in organic traffic, with a peak of 60.04% in Round 1. I implemented dynamic content management strategies that enhanced user engagement and improved conversion rates, demonstrating my ability to turn visitors into leads effectively.
Throughout the simulation, I tracked and analyzed web performance metrics, allowing me to make informed adjustments to content and design. My efforts culminated in a total of 1,815 conversions, showcasing my capability to optimize website performance and drive user engagement. This experience has equipped me with the skills necessary to build and manage a structured, user-friendly website that meets business objectives.
Total Traffic (%)
Conversions
1,098
Profit
46,460
Pages
9
keyword 1, keyword 2
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Purple
https://www.purple.com/us/apple-2
"Apple Tablets: Work & Learn!"
“Limited stock – Order today and boost productivity with the perfect tablet for work!”
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Purple
https://www.purple.com/uk/samsung
"Work & Study Tab at £275"
"Don’t miss out—grab your Samsung Tab today with exclusive discounts!"
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Purple
https://www.purple.com/us/sony
"Power up with Sony Tablets"
"Order Now – Limited Stock! Affordable Sony Tablets with Exclusive Discounts Await!"
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Purple
https://www.purple.com/us/sony
Stay connected -Sony $330
"Work smarter and stay entertained with 15-hour Sony Tablets. Limited stock—Order Now!"
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Purple
https://www.purple.com/us/apple-features
Lightweight Apple Tablet -$330
"Stay productive all day with 15-hour battery life and sleek design – perfect for pros!"
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Purple
https://www.purple.com/us/lenovo
Affordable Lenovo Tablets!
"Order Lenovo Tablets today! Get exclusive deals, fast delivery, and holiday discounts!"
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Purple
https://www.purple.com/us/lenovo
"Lenovo Tablets – 20% Off!"
"Empower learning with Lenovo Tablets. Lightweight and pre-loaded with smart apps!"
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Purple
https://www.purple.com/us/lenovo
Affordable Lenovo Tablets!
"Order Lenovo Tablets today! Get exclusive deals, fast delivery, and holiday discounts!"
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Purple
https://www.purple.com/us/lenovo
"Lenovo Tablets- 20% off!"
"Order Lenovo Tablets today! Get exclusive deals, fast delivery, and holiday discounts!"
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keyword 1, keyword 2
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Purple
https://www.purple.com/us/apple-2
"Apple Tab: Save $50 Now!
“Power productivity & learning! 15hr battery, A14 chip. Free shipping, 50 left!”
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PPC Campaign Management
During the simulation, I managed a series of PPC ad campaigns that resulted in a profit of -$445, with 269 conversions and a CTR of 2.80%. I focused on conducting thorough keyword research and creating engaging ad copy that resonated with the target audience. My strategic adjustments to CPC bidding helped optimize the budget allocation, although the initial results highlighted areas for improvement in ad relevance and quality score.
I utilized A/B testing to refine ad performance, aiming to enhance click-through rates and conversions. This hands-on experience has strengthened my understanding of PPC management, allowing me to develop skills in tracking ad performance metrics and making data-driven decisions to improve ROI. I am now well-prepared to create and optimize effective ad campaigns in a real-world setting.
Conversions
269
Profit
-445
CTR
2.80%
Campaigns
7
Email Marketing Strategy
In my email marketing simulation, I achieved a profit of $7,485 with 448 conversions and an impressive open rate of 84,363. My focus on crafting compelling subject lines and body content allowed me to effectively engage the audience. I segmented my email lists to target specific groups, ensuring that the right message reached the right people, which significantly boosted engagement and conversion rates.
I implemented A/B testing to optimize my email campaigns, measuring performance through open rates and conversions. This experience has honed my skills in audience targeting and segmentation, enabling me to turn email interactions into tangible sales. I am now equipped to integrate email marketing with other digital channels, maximizing overall campaign effectiveness.
Conversions
448
Profit
7,485
Opens
84,363
Campaigns
45
Social Media Marketing Success
In my social media marketing simulation, I achieved a profit of $69,340 with 1,462 conversions. My focus on creating engaging content and utilizing paid social ads effectively led to a significant increase in brand awareness and audience interaction. I tracked engagement metrics closely, allowing me to optimize posting schedules for maximum reach and impact.
The simulation provided me with hands-on experience in managing social media campaigns, where I successfully boosted posts and created shareable content. My efforts resulted in a conversion rate improvement, demonstrating my ability to create virality and engagement. This experience has equipped me with the skills necessary to drive successful social media strategies in a professional environment.
Conversion Rate (%) / Gross Profit
Conversions
1,462
Profit
69,340
Campaigns
5
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Jaikodi jaikodisarah@gmail.com
2025-01-07 16:00:27
Upgrade Your Tech with Sony Tablets! Lightweight, portable, and powerful—the Sony Tablet is perfect for work, reading, and entertainment. ???? Features: Crystal-clear display. High-performance processor for multitasking. 10-hour battery life to keep you going all day. ???? All this at just $310! It's an unbeatable deal for such an amazing tablet. ???? Order yours now before it's too late! Limited stock available—act fast! ???? Click here to get yours: [purple.com/us/sony] ???? What features do you look for in a tablet? Let us know in the comments! ???? Tag someone who needs an upgrade! #SonyTablet #TechDeals #AffordableTech #WorkAndPlay
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Featured
sony tablet
310.00₹
16 Likes
7 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-11 14:30:34
"???? Transform the way you work and learn with the Samsung Tablet! Sleek design, 15-hour battery, and ample storage for all your needs. ???? Watch how it’s revolutionizing everyday tasks: [https://youtu.be/kvoxUg0AIlw https://youtu.be/D-nTBZIXi5s] ???? ‘This tablet is perfect for learning and productivity!’ ???? Order now and enjoy free shipping! #SamsungTablet #WorkAnywhere #PortableTech #SmartLearning"
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Featured
samsung tablet
275.00₹
17 Likes
9 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-18 05:56:25
? Introducing the Apple Tablet: Power, Precision, and Possibility! ? Whether managing projects, creating content, or streaming your favorite shows, the Apple Tablet is the ultimate tool to keep up with your busy lifestyle. ???? ???? Features You’ll Love: Blazing-fast Performance with the latest [M2 chip] Liquid Retina Display for stunning visuals Apple Pencil Support for seamless creativity All-day Battery Life to keep you productive Ultra-light design, perfect for on-the-go lifestyles ???? ???? Perfect for Work & Play! ???? Don’t miss out—Order Now and experience the future of technology. ???? ???? [purple.com/us/apple-features] #AppleTablet #ProductivityUnleashed #InnovationRedefined #TechForProfessionals
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Featured
apple tablet
330.00₹
21 Likes
6 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-18 17:19:58
"Discover the sleek, lightweight Samsung Tab! Perfect for work, study, and more with a 15-hour battery and ample storage. Get yours today for just £275 with free shipping. Limited-time offer—shop now and upgrade your productivity! #SamsungTab #SmartTech"
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Featured
samsung tablet
275.00₹
18 Likes
8 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-22 11:27:02
Smarter Learning Starts Here with Lenovo Tablets! ???? ? Why Choose Lenovo Tablets? Lightweight and durable—built for your active lifestyle. Pre-installed educational apps for smarter learning. Long battery life to keep you connected all day. Perfect for students, professionals, and families. ???? Limited-Time Offer: Save 20% this holiday season! Don’t miss this chance to upgrade your tech. ???? Shop Now: [purple.com/us/lenovo]
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Featured
lenovo tablet
290.00₹
13 Likes
7 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-23 10:13:34
???? Order Your Apple Tablet Today for Just $330! ???? Revolutionize Learning with the Apple Tablet! ???? Research shows that tablets can spark creativity and improve focus, helping children grasp concepts more effectively. ???????? These devices make education dynamic, engaging, and perfectly suited for today’s learners. ? Why the Apple Tablet Stands Out: 10.2” retina display: vivid, immersive visuals. 15-Hour Battery Life: All-day power for study and play. Lightweight Design: Easy to carry anywhere. A14 Bionic Chip: ensures smooth multitasking. ???? Invest in brighter futures this holiday season! ???? [Click Here to Order Now!]
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Featured
apple tablet
330.00₹
15 Likes
8 Comments
Jaikodi jaikodisarah@gmail.com
2025-01-27 10:27:43
"Lightweight, ultra-portable design + 15-hour battery life = your perfect companion for work, creativity, and play! Why choose Apple Tablets? ?? All-Day Power: Stream, work, or game nonstop. ?? Pro Performance: Smooth multitasking for professionals. ?? Exclusive Deal: Save $50—limited stock only! “This tablet changed how I work—lightweight and lasts all day!” – Rahul, Content Creator Don’t wait—shop now before they’re gone! purple.com/us/apple-features
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Featured
apple tablet
330.00₹
8 Likes
7 Comments
Jaikodi jaikodisarah@gmail.com
2025-02-11 14:00:36
Supercharge Your Productivity with the Apple Tablet! ? 15-Hour Battery Life—Work or study all day without interruptions! ? A14 Bionic Chip—Lightning-fast performance for seamless multitasking. ? Ultra-lightweight (1.07 lbs) – Take it anywhere with ease. ? 2-Year Warranty—Peace of mind guaranteed. Exclusive Student Deal: Save $50 + FREE 2-Day Shipping! Limited Offer—Only 50 Discounts Left! "This tablet cut my study time in half!" – Jane, Student Don't Miss Out! Claim Your Discount Now
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Featured
apple tablet
330.00₹
12 Likes
5 Comments
Jaikodi jaikodisarah@gmail.com
2025-02-11 15:05:06
Work Smarter with Sony Tablets – Sleek, Portable, and Crystal-Clear Displays! Perfect for Students & Professionals: ?? Crystal-Clear Display – Stunning visuals for studying, working, or streaming. ?? Lightweight Design – Carry it effortlessly between classes or meetings. ???? ?? All-Day Productivity – Stay powered through long work sessions or study marathons. ???? Exclusive Deal: Save Big + FREE Shipping! Hurry – Limited Stock Available! User Review: “This tablet transformed my workflow!” – John D., Professional ???? Don’t Miss Out! Secure Your Sony Tablet Now: Order Before It’s Gone! #StudentLife #TechDeals #WorkSmart #SonyTablet
#sony
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Featured
sony tablet
310.00₹
8 Likes
6 Comments