Digital Marketer

CANADA

Iovanna Rodriguez

Experienced marketing professional with over 5 years of experience in content creation and social media management. Hold certifications in Google Analytics and HubSpot Inbound Marketing. Seeking to expand my knowledge in data-driven marketing and explore new opportunities in the e-commerce industry. Let's connect and share insights!


Date of completion

06 Mar 2025

Decisions

+173

Profit

51,616

Ranking in course

3 out of 18

Web Simulation

Website Optimization and Performance Analysis

In my recent digital marketing simulation, I successfully optimized a user-friendly website that generated a profit of $11,990 through 212 conversions and 252 leads. I implemented SEO best practices, which significantly improved our visibility, as evidenced by the diverse traffic sources in the web chart. The highest conversion rates were achieved through organic and referral traffic, showcasing my ability to enhance user experience and design.

I focused on tracking and analyzing web performance metrics, which allowed me to make data-driven decisions. By adjusting content and design, I improved conversion rates, ultimately leading to a total of 343 conversions. This experience has equipped me with the skills to build and manage effective websites that drive engagement and profitability.

Total Traffic (%)

Conversions

212

Profit

11,990

Pages

5

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Do you smell love?Samsung here

St Valentine’s is coming and join Samsung to embrace love demonstration- Deals since $295

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Your Tablet, Your Deal!

Perfect love proof all this month– Samsung tablets from just $254. Don’t miss out!

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Your Tablet,Your Deal!

Perfect love proof all this month – Samsung tablets from just $295. Don’t miss out

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/home

The cheapest tablet samsung

Few items in Stock now! Buy one and get a pen Samsung for free. Hurry up- Offer ended soon

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

good android tablet Flash Sale

good android tablet Innovation: Sleek, Powerful, Intuitive. Beyond just a Tablet.

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Sensational android tablet pc

good android tablet Innovation: Sleek, Powerful, Intuitive. Beyond just a Tablet.

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Back-to-School, Tablets Sale!

Unleash productivity with high-speed Samsung tablets. Click Now, Limited Stock—get yours!

Sponsored

Iovanna

Iovanna

https://www.purple.com/uk/samsung-tablet

Back-to-School, Tablets Sale!

Work, learn, and create with Samsung S10 Ultra tablets! AI, antireflection screen, faster.

keyword 1, keyword 2

The cheapest apple tablet

https://www.purple.com/uk/apple-tablet-2

The finest apple tablet for your home and office needs. Premium design and high quality.

By Iovanna

keyword 1, keyword 2

Sensational samsung tablet

https://www.purple.com/uk/samsung-tablet

The finest samsung tablet for your home and office needs. Premium design and high quality.

By Iovanna

keyword 1, keyword 2

Limited Offer Samsung tablet

https://www.purple.com/uk/samsung-tablet

The finest Samsung tablet for your home and office needs. Premium design and high quality.

By Iovanna

SEA Simulation

PPC Advertising Campaign Management

During the simulation, I managed multiple PPC ad campaigns that resulted in a profit of $4,266 from 127 conversions and a click-through rate (CTR) of 4.50%. My approach included conducting thorough keyword research and creating engaging ad copy, which contributed to the overall success of the campaigns. I utilized A/B testing to optimize ad performance, ensuring that each campaign was tailored for maximum impact.

By effectively managing CPC bidding strategies, I was able to allocate the budget efficiently across campaigns, leading to improved ROI. The insights gained from tracking ad performance metrics have enhanced my ability to create relevant and high-quality ads that attract clicks and drive conversions, making me a valuable asset in any digital marketing team.

Conversions

127

Profit

4,266

CTR

4.50%

Campaigns

6

SMM Simulation

Social Media Marketing and Engagement

In the social media marketing simulation, I achieved a profit of $35,310 through 636 conversions, demonstrating my ability to create and manage engaging content. I utilized paid social ads effectively, which contributed to a significant increase in brand awareness and audience engagement. My focus on tracking engagement metrics allowed me to optimize content for maximum reach.

By implementing social listening strategies, I was able to interact with the audience and foster a sense of community around the brand. The experience gained from managing social media campaigns has equipped me with the skills to create shareable content that resonates with users, ultimately driving conversions and enhancing brand loyalty.

Conversion Rate (%) / Gross Profit

Conversions

636

Profit

35,310

Campaigns

4

Iovanna

Iovanna

Sponsored

Find everything you need at Purple. Quality, value, and fast delivery!

product

https://www.iovanna.com

Top Deals at Purple!

Explore top samsung tablet options now!

Shop Now!

Iovanna

Iovanna

Sponsored

Searching for apple tablet? Shop Purple now for quality and style!

product

https://www.iovanna.com

Top samsung tablet & apple tablet Deals!

Explore top samsung tablet options now!

Find Deals!

Iovanna

Iovanna

Sponsored

Discover top-quality and high-performance Samsung Latest Tablet at Purple! Shop now for exclusive deals and unbeatable prices

product

https://www.iovanna.com

Power, Performance and AI- All in one!

Premium picks await at Purple!grab yours

Shop Now!

Iovanna

Iovanna

Sponsored

Discover top-quality and high performance Samsung latest Tablet at Purple! Shop now for exclusive deals and unbeatable prices

product

https://www.iovanna.com

Power, Performance and AI- All in one!

Premium picks await at Purple!grab yours

Shop Now!

Iovanna

Iovanna

Sponsored

Discover samsung tablet options for every need. Shop Purple now!

product

https://www.iovanna.com

Discover Purple Quality!

Shop trusted brands at Purple!

Explore Now!

Iovanna

Iovanna

Sponsored

Searching for samsung tablet? Shop Purple now for quality and style!

product

https://www.iovanna.com

Back to School! Samsung Tablet for You!

Find what you need at Purple!

Shop Now!

Iovanna Rodriguez

Iovanna Rodriguez

2025-02-05 02:38:43

Winter's Tech Clearance: 30% OFF Tablets - Your Indoor Companion!

#apple

#Tech Haven

#Tech X

#Purple

post
apple tablet

Featured

apple tablet

340.00$

5 Likes

3 Comments

Iovanna Rodriguez

Iovanna Rodriguez

2025-02-05 02:41:28

Limited Time Offer

#samsung

#Blue

#Brown

#Yellow

post
samsung tablet

Featured

samsung tablet

295$

3 Likes

0 Comments

Iovanna Rodriguez

Iovanna Rodriguez

2025-02-26 22:50:49

"Power up your day with the versatility of a Samsung tablet. Whether for work or play, it's your perfect companion.

#samsung

#Lilac

#Tech Haven

#Purple

#Lilac

samsung tablet

Featured

samsung tablet

295$

3 Likes

2 Comments

Email Simulation

Email Marketing Strategy and Execution

In my email marketing efforts, I crafted compelling subject lines and body content that resulted in a profit of $50 from 4 conversions and an impressive open rate of 1,988. By segmenting audience groups for targeted campaigns, I was able to enhance engagement and drive conversions effectively. My focus on A/B testing allowed me to refine email strategies continuously.

Integrating email marketing with other digital channels proved essential in maximizing reach and impact. The experience gained from measuring campaign performance has equipped me with the skills to create effective email strategies that not only engage but also convert, demonstrating my capability in driving sales through targeted email marketing.

Conversions

4

Profit

50

Opens

1,988

Campaigns

7

Share this profile