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Digital Marketer
UNITED KINGDOM
Manjari Sarathe
Aspiring digital marketer with a strong focus on data-driven strategy, creative content, and performance optimization. I’m passionate about building campaigns that convert — blending consumer insights with bold storytelling and measurable results. Currently exploring paid media, A/B testing, and conversion value maximization through hands-on simulations with Apple, Samsung, and Sony tablet promotions.
Excited to keep learning, iterating, and crafting campaigns that leave impact.
Date of completion
21 May 2025
School
Leeds University Business School
Decisions
+93
Profit
31,181
Ranking in course
24 out of 55
Website Optimization and Performance Analysis
In my recent digital marketing simulation, I successfully generated a profit of $23,010 through my website, achieving 370 conversions and 543 leads. My focus on SEO optimization and user-friendly design allowed me to enhance the website's visibility and engagement. I implemented various strategies to track performance metrics, which led to a significant improvement in conversion rates.
Throughout the simulation, I utilized a structured approach to manage website content dynamically, ensuring that text, images, and CTAs were optimized for user experience. My efforts in analyzing web performance metrics enabled me to make informed adjustments, ultimately driving higher engagement and conversion rates.
Total Traffic (%)
Conversions
370
Profit
23,010
Pages
3
keyword 1, keyword 2
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Yellow3
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keyword 1, keyword 2
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Yellow3
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iPad: Faster. Smarter. Yours
The latest Apple iPhone & iPad deliver speed, power, and style. A step ahead of Android!
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keyword 1, keyword 2
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Yellow3
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PPC Campaign Management and Optimization
During the simulation, I managed to generate a profit of $2,017 from my SEA campaigns, achieving 87 conversions with a click-through rate (CTR) of 5.00%. My learning goals included conducting thorough keyword research and creating engaging PPC ads, which contributed to the overall success of my campaigns.
I effectively adjusted CPC bidding strategies to maximize ROI and utilized A/B testing to optimize ad performance. By tracking key performance metrics, I was able to refine my approach, ensuring that my ads remained relevant and effective in driving conversions.
Conversions
87
Profit
2,017
CTR
5.00%
Campaigns
3
Sony Xperia Tablet Designed for Movement. Built for Performance
sony tablet
Best Price / Value Ratio
Brand: sony
330.00$
Buy Now
-45%
Meet the Sony Xperia Tablet — sleek, powerful, and built for those who do more. With a stunning 4K display, lightning-fast processor, and seamless multitasking, it blends premium performance with ultimate portability. Whether you’re creating, streaming, or working on the go, this tablet is made to match your pace. -Save up to £100 -Free Shipping This Week -Bonus Accessories Included Hurry – limited stock available. Don’t miss out
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S-Pen Precision. PC Power. All in One Galaxy Tab.
samsung tablet
Best Price / Value Ratio
Brand: samsung
300.00$
Buy Now
-50%
The Samsung Galaxy Tab S7 Series isn’t just a tablet — it’s your all-in-one workstation, notepad, canvas, and entertainment hub. Whether you’re leading presentations, editing photos with the S-Pen, multitasking with DeX Mode, or simply binge-watching on the ultra-vivid AMOLED display, it’s built to match your lifestyle — without compromise. Now available with exclusive savings, free next-day delivery, and bundled with the powerful S-Pen. Save up to £120 Free S-Pen Included Free Next-Day Delivery Hurry – stock is limited and demand is high.
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It Thinks Like a PC. It Moves Like a Tablet.
samsung tablet
Best Price / Value Ratio
Brand: samsung
300.00$
Buy Now
-50%
Why carry more when one device can do it all? The Samsung Galaxy Tab S9 Series redefines productivity with a crystal-clear AMOLED display, lightning-fast performance, and DeX Mode that brings a desktop experience wherever you are. Use the S-Pen to sketch, sign, or take notes — without ever reaching for paper. Switch between tasks, calls, and creativity with seamless precision. Now available with exclusive savings and a free S-Pen, only at Tabeletto. Save up to £120 Free S-Pen Included Next-Day Delivery, Free Limited-time offer. Go lighter. Work smarter.
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Email Marketing Strategy and Engagement
In my email marketing efforts, I faced challenges but gained valuable insights, resulting in a profit of -$2,156. Despite this, I achieved 24 conversions and an impressive open rate of 1,421. My focus was on crafting compelling subject lines and body content to engage the audience effectively.
I implemented audience segmentation for targeted campaigns and utilized A/B testing to optimize performance. By measuring key metrics, I aimed to integrate email marketing with other digital channels, enhancing overall engagement and conversion potential.
Conversions
24
Profit
-2,156
Opens
1,421
Campaigns
4
Social Media Marketing and Engagement
In my social media marketing simulation, I achieved a profit of $8,310 with 228 conversions. My learning goals included creating engaging content and utilizing paid social ads effectively. I focused on tracking engagement metrics to assess the impact of my campaigns.
By implementing social listening and optimizing posting schedules, I was able to maximize reach and interaction. The success of my paid social campaigns demonstrated my ability to create shareable content that resonated with the audience, ultimately driving brand awareness.
Conversion Rate (%) / Gross Profit
Conversions
228
Profit
8,310
Campaigns
2
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Manjari Sarathe
2025-05-20 21:58:56
One iPad. A million possibilities. From digital art to assignments, business calls to Netflix binges — the iPad adapts to you. - Stunning display - Apple Pencil precision - Lightweight + powerful Now available at Tabeletto – with exclusive savings + next-day delivery. Tap to upgrade your everyday. #iPadGoals #TabelettoTech #iPadAir #DigitalLife #StudentTools #CreatorsOnTheGo #AppleEssentials
#apple
#Yellow3
Featured
apple tablet
350.00$
15 Likes
5 Comments
Manjari Sarathe
2025-05-20 22:32:58
Soft to the eye. Sharp at its core. The Samsung Galaxy Tab S7 blends powerful performance with timeless design. Stream in rich detail. Create with the S-Pen. Work anywhere with its slim, lightweight build. Whether you’re journaling, designing, or multitasking across tabs — this tablet keeps up with your pace and your aesthetic. Tap the link in bio or visit tabeletto.com to order now. Exclusive launch offers. Free next-day delivery. #SamsungTabS7 #GalaxyTabS7 #Tabeletto #DigitalCreativity #StudentTech #ContentCreatorTools #ModernWorkspaces #TabletForDesigners #SpenReady #AndroidTablet #MinimalDeskSetup #RemoteReady #StudySetup #TechWithStyle
#samsung
#Yellow3
Featured
samsung tablet
300.00$
14 Likes
7 Comments
Manjari Sarathe
2025-05-20 23:44:51
Not everything powerful makes a sound. No flashing lights. No exaggerated claims. Just a tablet that works like it was made for you — because it was. The Sony Xperia Tablet delivers clarity, speed, and creative freedom in one impossibly sleek frame. It doesn’t shout. It shows up — quietly brilliant. Now available at Tabeletto. Understated. Overperforming. Shop now at tabeletto.com Limited stock. No theatrics. #SonyXperiaTablet #Tabeletto #QuietPower #MinimalTech #DesignOverHype #TabletAesthetics #UnderstatedLuxury #TechThatWhispers
#sony
#Yellow3
Featured
sony tablet
330.00$
12 Likes
8 Comments