Digital Marketer
FRANCE
Ines Boussandel
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Date of completion
06 Jun 2025
Decisions
+52
Profit
0
Ranking in course
27 out of 31
PPC Advertising Campaign Management
During my simulation in managing PPC ad campaigns, I achieved 14 conversions with a click-through rate (CTR) of 3.80%. This experience allowed me to conduct keyword research and optimize ad copy effectively. Although I did not generate profit from ads, the focus on tracking performance metrics has prepared me to make data-driven decisions in future campaigns.
I learned the significance of budget efficiency and the importance of A/B testing to enhance ad performance. My ability to create relevant ads that attract clicks was evident, and I am now equipped to implement strategies that will improve ROI in future advertising efforts. This simulation has strengthened my understanding of how to drive conversions through effective ad management.
Conversions
14
Profit
0
CTR
3.80%
Campaigns
0