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Digital Marketer
CANADA
Ann Atangakak
Study Mate is an online e-tailer which sells a wide range of Tablet PCs and accessories. Our mission is to make information easily accessible to people all over the world. We specialize in providing affordable apple tablets for students, increasing productivity one student at a time while making learning interesting
Date of completion
13 Nov 2025
School
Confederation College
Decisions
+169
Profit
60,175
Ranking in course
5 out of 13
Website Performance and Optimization
In my recent digital marketing simulation, I successfully generated a profit of $59,400 through my website, achieving 3,267 conversions and 1,790 leads. My focus on SEO optimization and user experience allowed me to enhance the website's visibility and engagement, leading to a total of 3,679 conversions. I implemented various strategies to improve conversion rates, including dynamic content management and performance tracking.
Throughout the simulation, I prioritized structured website design and user-friendly navigation, which significantly contributed to my success. By analyzing web performance metrics, I was able to make informed adjustments that improved user engagement. My efforts in optimizing the website not only increased traffic but also effectively turned visitors into leads and customers.
Total Traffic (%)
Conversions
3,267
Profit
59,400
Pages
3
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PPC Advertising Strategy and Execution
During the simulation, I managed to generate a profit of $375 from my SEA campaigns, achieving 409 conversions with a click-through rate (CTR) of 5.20%. My approach involved conducting thorough keyword research and creating engaging PPC ads that resonated with the target audience. I also implemented A/B testing to refine ad performance and maximize ROI.
By strategically managing CPC bidding and tracking campaign performance metrics, I ensured that my advertising budget was allocated efficiently. The successful execution of my ad campaigns not only improved visibility but also drove significant conversions, showcasing my ability to create relevant and high-quality ads that perform well in competitive markets.
Conversions
409
Profit
375
CTR
5.20%
Campaigns
3
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Email Marketing Campaign Effectiveness
In my email marketing efforts, I achieved a profit of $60 with 3 conversions and an impressive 1,023 opens. My focus on crafting compelling subject lines and targeted content allowed me to engage the audience effectively. I utilized segmentation strategies to ensure that the right messages reached the right people, enhancing overall campaign performance.
By implementing A/B testing, I was able to optimize my email content for better engagement and conversion rates. The integration of email marketing with other digital channels further amplified my reach, demonstrating my capability to turn email interactions into meaningful customer engagement and sales.
Conversions
3
Profit
60
Opens
1,023
Campaigns
1
Social Media Marketing Engagement
In my social media marketing simulation, I achieved a profit of $340 with 56 conversions. My strategy involved creating engaging content and utilizing paid social ads effectively. By tracking engagement metrics, I was able to optimize my posting schedules and enhance audience interaction, leading to increased brand awareness.
The successful management of social media campaigns allowed me to foster a vibrant online community. I focused on content virality and engagement, which contributed to the overall growth of my brand's presence on social platforms. This experience underscored the importance of creating shareable content that resonates with the audience.
Conversion Rate (%) / Gross Profit
Conversions
56
Profit
340
Campaigns
1
Study mate
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Tired of juggling heavy notebooks, countless tabs, and distractions? ????? The Study Mate Tablet is designed to keep students ahead of the curve—whether you’re taking notes in class, joining virtual lectures, or organizing assignments on the go
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Ann Atangakak
2025-09-23 21:09:45
you can slip into your backpack and take learning with you, worry less about charging, take handwritten notes and even better shut both eyes without fear of missing files with the help of cloud sync. With blazing fast processor, you can multitask like a pro and beat deadlines. Student- Turn coffee shops or park benches to your classroom. Creatives- Make the world your studio. Inspiration never wait's, neither should you. Upgrade your learning. Get your study mate now and never miss a moment of productivity. Limited stocks available. Click the link to shop now
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