Digital Marketer
PORTUGAL
Fânia Gomes
Fania Gomes is a 40-year-old marketing student with a passion for brand storytelling and the power of data-led creativity. Returning to study with real-world perspective, she specialises in consumer behaviour, digital campaigns, and content strategy, with a keen interest in ethical, inclusive marketing. Fania has led course projects exploring audience insights, SEO, and social media analytics, and she enjoys turning research into clear, compelling narratives that deliver measurable results. Collaborative and organised, she thrives in team settings and is known for her thoughtful communication and eye for detail. Outside her studies, Fania follows emerging trends in culture and technology and supports community initiatives—always curious, always learning, and ready to help brands build honest, long-term relationships with their audiences.
Date of completion
20 Nov 2025
School
ESCE-IPS
Decisions
+343
Profit
21,995
Ranking in course
7 out of 9
Website Optimization and Performance Analysis
In my recent simulation, I successfully generated a profit of $10,320 through my website, achieving 197 conversions and 617 leads. My focus on SEO best practices and user-friendly design significantly improved the site's visibility and engagement. I implemented various strategies to enhance conversion rates, ensuring that visitors were effectively turned into leads and customers.
Throughout the simulation, I tracked web performance metrics meticulously, allowing me to make informed adjustments to content and design. My efforts in optimizing the website structure and managing dynamic content contributed to a robust user experience, ultimately leading to a successful outcome in terms of profitability and conversion.
Total Traffic (%)
Conversions
197
Profit
10,320
Pages
18
Social Media Marketing Campaign Execution
In my social media marketing simulation, I achieved a profit of $11,675 with 335 conversions. My focus was on creating engaging content and managing a social campaign effectively. I utilized various strategies to track engagement metrics, which allowed me to optimize my approach and enhance brand awareness.
The simulation provided me with hands-on experience in implementing social listening and audience interaction techniques. By analyzing the performance of my social media posts, I was able to refine my content strategy, ensuring maximum reach and engagement with my target audience.
Conversion Rate (%) / Gross Profit
Conversions
335
Profit
11,675
Campaigns
1
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Fânia Gomes
2025-11-06 12:14:37
Meet Aurora Tech: where the right tablet PC actually feels easy to find If you’ve ever typed “tablet PC for sale” into Google and ended up lost in a maze of specs, ads and random reviews… you’re exactly the kind of person Aurora Tech was built for. We’re a UK-based team obsessed with one thing: matching people to the right tablet PC for the way they actually live and work. Not just the latest hype, but devices that make note taking, meetings, study sessions and long days on the move feel simple instead of stressful.
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Fânia Gomes
2025-11-06 12:57:45
Aurora Tech for Students: the right tablet for your study life Still studying with a laptop full of cables, a thousand tabs open and no space left on your desk? At Aurora Tech for Students we help you choose the tablet PC that fits your lectures, assignments and revision – without getting lost in specs. Discover portable 10-inch tablet PCs with pen, made for note taking, PDFs and online classes, plus accessories that actually make study easier. Ready to upgrade your study setup? Check out the guide and pick your next tablet PC here:
#Aurora Tech
#TabPro
#NeuroTech
#CoreTab
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