Digital Marketer

UNITED KINGDOM

Nishant Rokaya

A YOUNG BLOOD FROM NEPAL WHO IS TRYING TO BE AN INFLUENCER AND WANTS TO SPREAD PEACE AND HARMONY???!?!?!?!!!!!!!!
-NISHANT ROKAYA

Date of completion

03 Dec 2025

School

University College Birmingham

University College Birmingham

Decisions

+74

Profit

14,771

Ranking in course

3 out of 9

Web Simulation

Web Marketing Performance Overview

In my recent web marketing simulation, I achieved a profit of $14,380 with 679 conversions and 668 leads. This experience allowed me to build and optimize a structured, user-friendly website while implementing SEO best practices to enhance visibility. I focused on tracking and analyzing web performance metrics, which led to significant improvements in conversion rates through strategic content and design adjustments.

Key strengths demonstrated include effective SEO optimization, ensuring high-quality layout and user experience, and successfully converting visitors into leads. My ability to manage website content dynamically and engage users has been pivotal in achieving these results, showcasing my proficiency in digital marketing strategies.

Total Traffic (%)

Conversions

679

Profit

14,380

Pages

7

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 Nishant Rokaya

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By Nishant Rokaya

SEA Simulation

PPC Advertising Campaign Insights

During my PPC advertising simulation, I generated a profit of $391 with 20 conversions and a click-through rate (CTR) of 4.10%. This experience honed my skills in conducting keyword research, creating engaging ad copy, and managing CPC bidding strategies for optimal ROI. I effectively tracked ad performance metrics, allowing for data-driven adjustments to enhance campaign effectiveness.

My key strengths include crafting well-structured ads that maintain high relevance and quality scores, as well as efficiently allocating budgets across campaigns. The ability to attract clicks and drive conversions has been a significant achievement, demonstrating my capability in digital advertising.

Conversions

20

Profit

391

CTR

4.10%

Campaigns

3

Header Text

apple tablet

apple tablet

Best Price / Value Ratio

Brand: apple

300£

Buy Now

New

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Discover what’s new! Our brand-new tab is live — explore fresh features and a smoother experience

Call To Action
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Footer Text

Nishant Rokaya, Postal code: 555212

Street XXX num. 91

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HEAVY DISCOUNT

apple tablet

apple tablet

Best Price / Value Ratio

Brand: apple

300£

Buy Now

New

placeholder image

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Call To Action

Footer Text

Nishant Rokaya, Postal code: 555212

Street XXX num. 91

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Email Simulation

Email Marketing Campaign Analysis

In my email marketing simulation, I focused on crafting compelling subject lines and body content, resulting in 258 opens. Although there were no conversions, this experience allowed me to segment audience groups effectively and implement A/B testing for optimization. I measured campaign performance to integrate email marketing with other digital channels.

Key strengths identified include high engagement and open rates, showcasing the effectiveness of my email content. My ability to reach the right audience with targeted messaging has been crucial in driving engagement, highlighting my potential in email marketing strategies.

Conversions

0

Profit

0

Opens

258

Campaigns

2

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