Digital Marketer

FRANCE

Raphaël Roux

Spécialiste du SEO, j’optimise la visibilité en ligne en combinant référencement naturel, campagnes SEA, emailing et analyse approfondie des mots-clés. J’élabore des stratégies de contenu performantes et j’assure une amélioration continue des résultats pour garantir un trafic qualifié et durable.
Sur Simbound, j’allie logique, stratégie et techniques d’optimisation avancées afin de maximiser la performance et d’atteindre les objectifs marketing.

Date of completion

26 Nov 2025

School

IUT Béziers

Decisions

+863

Profit

232,057

Ranking in course

1 out of 13

Web Simulation

Website Performance and Optimization

In my recent simulation, I successfully generated a profit of $228,730 from my website, achieving 3,789 conversions and 6,711 leads. My focus on SEO best practices resulted in a high organic traffic percentage, peaking at 96.64% in Round 2. I implemented dynamic content management strategies that enhanced user experience and engagement, leading to improved conversion rates across multiple rounds.

I meticulously tracked web performance metrics, allowing me to make informed adjustments to content and design. My efforts culminated in a total of 3,924 conversions, showcasing my ability to turn visitors into leads effectively. This experience has equipped me with the skills to build and optimize structured, user-friendly websites that drive significant business results.

Total Traffic (%)

Conversions

3,789

Profit

228,730

Pages

17

Sponsored

Orange

Orange

https://lemon.com/us/apple-tablet

Best Apple Tablet

Buy the fast and smooth Apple Tablet. Ideal for reading, working, and entertainment.

Sponsored

Orange

Orange

https://lemon.com/us/apple-tablet

Best Apple Tablet

Buy the fast and smooth Apple Tablet. Ideal for reading, working, and entertainment.

SEA Simulation

PPC Advertising Strategy and Management

During my simulation, I managed a single ad campaign that generated a profit of $4,237 with 111 conversions and a click-through rate (CTR) of 4.00%. My approach involved conducting thorough keyword research and creating engaging ad copy that resonated with the target audience. I also focused on optimizing CPC bidding strategies to maximize return on investment.

By tracking ad performance metrics, I was able to make data-driven decisions that enhanced campaign effectiveness. The experience reinforced my understanding of A/B testing and budget efficiency, enabling me to allocate resources wisely across campaigns. This hands-on experience has honed my skills in creating and optimizing PPC ads that drive conversions.

Conversions

111

Profit

4,237

CTR

4.00%

Campaigns

1

???? Congratulations! You have been chosen for our exclusive Back to School offer!

acer tablet

acer tablet

Meilleur rapport qualité/prix

Marque: acer

290$

Acheter maintenant

Vente

placeholder image

???? Congratulations! You have been chosen for our exclusive Back to School offer! The start of the school year is fast approaching, and we want you to be fully equipped. We have prepared a special offer for you: 30% off our entire Back to School selection. From supplies to accessories, including all the essentials you need to start the year off right, everything is ready to help you save time and money. But beware: this offer is for a limited time only! Don't miss this chance to get your essentials at a discounted price.

placeholder image
Take advantage of your 30% discount now

Offer valid for one month. After that, your exclusive code will expire!

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe

???? Congratulations! You have been selected for our exclusive Back to School offer on Apple Tablets!

apple tablet

apple tablet

Meilleur rapport qualité/prix

Marque: apple

350$

Acheter maintenant

-30%

placeholder image

The new school year is fast approaching, and we want you to be fully equipped to study, create, and have fun. We have prepared a special offer for you: 30% off our entire selection of Apple tablets and Back to School accessories. Whether you want to take notes, draw, watch your online classes, or organize your schedule, our Apple tablets and accessories are the ideal companions for a successful start to the school year. Pens, cases, keyboards, and stands are there to simplify your life and boost your productivity. But beware: this offer is for a limited time only! Don't miss this chance to get your Apple essentials at a reduced price.

placeholder image
Enjoy your 30% discount now

Limited offer. After that, your exclusive code will disappear!

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe

???? Hey Lemonette, a fresh surprise awaits you!

community logo

Exchange within the best community

The Lemonettes

ESG

1+

3396+

Rejoignez-nous

group with hands on a tree
placeholder image

You're part of our most vibrant community, and we've got something special just for you... Whether you're here for the latest news, great deals, or just to share your freshness with us, we've got a surprise that'll make you smile! Stay tuned: this exclusive offer is reserved only for the fastest and most connected Lemonettes. Don't miss this opportunity to discover what we've got in store for you!

Discover your surprise now

This surprise is only available to the first Lemonettes who open this email! ????

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe

Shhh… Only for The Orangettes! Your secret awaits

community logo

Your favorite community !

The Orangettes

Découvertes

1+

1779+

Rejoignez-nous

group with hands on a tree
placeholder image

Congratulations! As a member of our most exclusive circle, you have been selected to discover our Secret of the Month ! You are one of the few Orangettes to have access to this special surprise. Every month, we reserve a new feature, benefit, or unique gift exclusively for the most connected and engaged members of our community. And this month... it's your turn! Don't miss out on this opportunity: the secret is reserved only for those who discover it first. ????

Reveal My Secret Now

This exclusive offer is temporary and limited. This month's secrets will soon disappear, and only quick-thinking Orangettes members will be able to take advantage of them.

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe

???? Work lighter, without compromising.

apple tablet

apple tablet

Meilleur rapport qualité/prix

Marque: apple

350$

Acheter maintenant

-40%

placeholder image

Whether you are frequently traveling, in meetings, on public transportation, or simply working remotely, carrying a heavy laptop quickly becomes a burden. And you are not alone: professionals in finance, consulting, marketing, and many other fields are now looking for lighter, more powerful alternatives.

Between daily commutes, busy days, and long work sessions, your shoulders, back, and productivity deserve better than a laptop weighing 2 kg or more.

???? We have the ideal solution to make your daily life easier. Discover the perfect combination: - Apple Tablet – Ultra-lightweight, fast, powerful - Portable keyboard – Turns your tablet into a real workstation - Stand – For comfortable working, wherever you are This trio is a great replacement for a laptop, without sacrificing power, comfort, or mobility.

Customer benefit: Special offer -40%

To encourage professionals to adopt a lighter workstation, we are launching a unique, limited-time offer: ???? 40% off our selection of Apple Tablets + mobile work accessories This is the perfect opportunity to take the plunge and modernize the way you work.

???? Discover lightweight models → Apple Tablet
placeholder image

Votre travail mérite la performance. Votre corps mérite la légèreté.

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe

???? The new Samsung Tablet is finally here. Be among the first to try it out.

samsung tablet

samsung tablet

Meilleur rapport qualité/prix

Marque: samsung

295$

Acheter maintenant

Nouveau

placeholder image

After months of anticipation and innovation, the new Samsung Tablet is finally here, designed to revolutionize the way you work, create, and entertain yourself. Faster. Brighter. Smarter. And most importantly: built to go further than any tablet before it.

???? Because your everyday life deserves more than the standard. The new Samsung Tablet offers: - Exceptional power thanks to its new ultra-fast chip - An immersive screen with vibrant colors - An ultra-thin and lightweight design to keep up with your pace - A long-lasting battery designed to last all day - An enhanced multitasking experience, worthy of a real laptop - Samsung Keyboard & S-Pen compatibility, for writing, creating, and working differently

placeholder image

Whether you're creative, independent, professional, a student, or a nomad, the new Samsung Tablet is designed to replace both your laptop and your current tablet. Work. Entertainment. Creation. It adapts to everything, without compromise.

???? Discover the new Samsung Tablet now

Join the Samsung revolution today.

Orange, Postal code: 555212

Street XXX num. 91

Unsubscribe
Email Simulation

Email Marketing Campaign Development

In my email marketing simulation, I crafted compelling campaigns that resulted in a profit of -$910, with 24 conversions and 2,806 opens. This experience allowed me to segment audience groups effectively and implement A/B testing to optimize email content. I focused on creating engaging subject lines that captured attention and drove higher open rates.

Despite the negative profit, the insights gained from measuring campaign performance have been invaluable. I learned to integrate email marketing with other digital channels, enhancing overall engagement and retention. This simulation has equipped me with the skills to develop targeted email strategies that can convert interactions into sales.

Conversions

24

Profit

-910

Opens

2,806

Campaigns

6

Share this profile