Digital Marketer

INDIA

Prerna Kraunch

Hi, I'm Prerna Kraunch, a digital marketing learner and content creator passionate about AI, social media marketing, and personal branding. I'm continuously developing my skills through hands-on digital marketing simulations and practical learning experiences.

Date of completion

27 Jul 2026

Round Completed

5 rounds

School

OCP Academy

Decisions

+147

Profit

$11,677

Ranking in course

7 out of 9

Web Simulation

Website Optimization and Performance Analysis

In my recent digital marketing simulation, I successfully generated a profit of $14,745 through my website, achieving 251 conversions and 487 leads. My focus on SEO best practices and user-friendly design significantly improved visibility and engagement, as evidenced by a total conversion rate of 322. I implemented dynamic content management strategies that enhanced user experience, leading to a notable increase in conversion rates.

Throughout the simulation, I tracked and analyzed web performance metrics, optimizing my website structure and content. My efforts in improving the layout and navigation resulted in a higher engagement rate, demonstrating my ability to turn visitors into leads. This experience has equipped me with the skills to build and optimize websites effectively, making me a valuable asset in the digital marketing field.

Total Traffic (%)

Conversions

251

Profit

$14,745

Pages

keyword 1, keyword 2

Navy Blue

https://navy-blue.com/us/hp-tablet

Buy HP Tablets-Shop Now

Shop HP tablet at Navy Blue. Affordable prices, secure checkout. Buy

keyword 1, keyword 2

Navy Blue

https://navy-blue.com/us/home

Samsung tablet sale Flash Sale

Shop Samsung tablets at great prices. Fast delivery and amazing offers available.

keyword 1, keyword 2

Navy Blue

https://navy-blue.com/us/home

Samsung Tablets – Limited Time

Buy Samsung tablets with fast delivery and exclusive discounts today.

SEA Simulation

PPC Campaign Management and Optimization

During the simulation, I managed a series of PPC ad campaigns that resulted in a profit of -$525, with a conversion count of 71 and a CTR of 4.30%. My learning goals included conducting keyword research and creating engaging ad copy, which I applied to optimize my campaigns. Despite the challenges, I focused on adjusting CPC bidding strategies to improve ROI and enhance overall ad performance.

I utilized A/B testing to refine my ads, ensuring relevance and quality. This experience taught me the importance of budget efficiency and the need for continuous monitoring of campaign performance metrics. My ability to attract clicks and drive conversions has been strengthened, preparing me for future roles in digital advertising.

Conversions

Profit

-$525

CTR

4.30%

Campaigns

Your Weekly Newsletter

samsung tablet

Best Price / Value Ratio

Brand: samsung

300₹

Buy Now

Sale

Discover our latest arrivals with exclusive deals and fast shipping. Shop the best brands at unbeatable prices today.

Call To Action

Your Weekly Newsletter

samsung tablet

Best Price / Value Ratio

Brand: samsung

300₹

Buy Now

Sale

Discover our latest arrivals with exclusive deals and fast shipping. Shop the best brands at unbeatable prices today.

Call (https://navy-blue.com/us/home)To Action

Samsung Tablet Mega Sale

samsung tablet

Best Price / Value Ratio

Brand: samsung

300₹

shop Now

Sale

Discover our latest arrivals with exclusive deals and fast shipping. Shop the best brands at unbeatable prices today.

Get Your Samsung Tablet Today

Your Weekly Newsletter

samsung tablet

Best Price / Value Ratio

Brand: samsung

300₹

Buy Now

Sale

Discover our latest arrivals with exclusive deals and fast shipping. Shop the best brands at unbeatable prices today.

Call To Action

Email Simulation

Email Marketing Strategy and Engagement

In my email marketing efforts, I achieved an impressive 858 opens, although I recorded no conversions. My focus was on crafting compelling subject lines and body content, as well as segmenting audience groups for targeted campaigns. This experience highlighted the importance of engagement and open rates in driving email marketing success.

I implemented A/B testing strategies to optimize my email campaigns, integrating them with other digital channels. This simulation has enhanced my understanding of audience targeting and segmentation, equipping me with the skills to turn email interactions into meaningful engagement and sales in future marketing endeavors.

Conversions

Profit

Opens

858

Campaigns

Affiliate Simulation

Affiliate Marketing Management and Performance Tracking

Throughout the simulation, I managed affiliate campaigns that resulted in a profit of -$6,543 and 38 conversions. My learning goals included recruiting and managing affiliate partners, as well as setting up effective commission structures. This experience provided valuable insights into optimizing promotional strategies for affiliates.
I focused on tracking affiliate performance and ROI, which emphasized the importance of monitoring contributions to overall sales. My ability to onboard and retain affiliates has been strengthened, preparing me to drive sales and revenue generation through effective affiliate marketing strategies in my future career.

Net Result

Conversions

Profit

-$6,543

Campaigns

Gaurav Kant Pandey

Student

100%

Rating Summary

I had the opportunity to work with Prerna Kraunch during the Simbound simulation, and I was highly impressed by her professionalism, strategic thinking, and dedication. She consistently demonstrated strong analytical skills, effective decision-making, and excellent teamwork throughout the simulation.

Prerna Kraunch

Hi, I'm Prerna Kraunch, a digital marketing learner and content creator passionate about AI, social media marketing, and personal branding. I'm continuously developing my skills through hands-on digital marketing simulations and practical learning experiences.

27 Jul 2026

5 rounds

OCP Academy

Decisions

+147

Profit

$11,677

Ranking in course

7 out of 9