Digital Marketer

LITHUANIA

Darija Salytė

KVK

Date of completion

26 Apr 2024

School

Klaipėdos valstybinė kolegija

Darija Salytė
Web
SEA

Decisions

+401

Profit

$11,418

Ranking in course

6 out of 6

Web Simulation

Web Performance Overview

In my recent digital marketing simulation, I successfully generated a profit of $16,331 through my website, achieving a total of 1,569 conversions. My focus on optimizing the user experience and implementing SEO best practices allowed me to enhance visibility and engagement. The website's traffic sources were diverse, with organic traffic accounting for 59.05% in Round 1, gradually shifting as I adjusted my strategies across the rounds.

I meticulously tracked web performance metrics, which enabled me to make informed decisions that improved conversion rates. By analyzing user behavior and adjusting content dynamically, I was able to maintain a steady flow of conversions throughout the simulation. This experience has honed my skills in web optimization, user engagement, and conversion rate improvement, making me well-equipped for future digital marketing challenges.

Total Traffic (%)

Round 1 Round 3 Round 5 Round 7 Organic Direct Referral Sea Email Social Affiliate

Conversions

1,569

Profit

$16,331

Pages

23

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/samsung-tablet

Easier work with samsung

Quality and price correlation, for a better experience.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Best tablet selection

Tablets that had been tested and chosen to be the best in the market.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/apple-tablet

Apple at affordable price

Suitible for work or games, it can do all.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/apple-tablet

Official apple retailer

Apple tablets great deals

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/apple-tablet

Apple tablets for a good price

We sell apple, samsung, microsoft tablets with great deals and discounts.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/microsoft-tablet

Trutsworthy technology

Microsoft tablets changing standards

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Flagship tablets low price

Chosen to be the best in price range

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Affordable tablets on Blue

Site to get affordable products and save your money

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/samsung-tablet-2

Newest SAMSUNG tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Newest, best tablets in market

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Newest Sony tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Buy Sony tablet for the best price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Newest ACER tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home-2

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home-2

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home-2

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home-2

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Easier work with samsung

Quality and price correlation, for a better experience.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Best tablet selection

Tablets that had been tested and chosen to be the best in the market.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

IPad at affordable price

Suitible for work or games, it can do all.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Official apple retailer

Apple tablets great deals

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Apple tablets for a good price

We sell apple, samsung, microsoft tablets with great deals and discounts.

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Trutsworthy technology

Microsoft tablets changing standards

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Flagship tablets low price

Chosen to be the best in price range

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Affordable tablets on Blue

Site to get affordable products and save your money

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Save money at Blue

Get affordable tablets and achieve the best experience

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Newest SAMSUNG tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Newest, best tablets in market

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Newest Sony tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Save money at Blue

Buy Sony tablet for the best price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Newest ACER tablets

Samsung, Acer, Sony tablets selling at Blue

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Acer, Sony tablets for affordable price at UK

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Android tablets and reviews

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/samsung-tablet

Affordable Samsung tablets

Samsung tablets at the best price in Us

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Best selected tablets for you

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/apple-tablet

Affordable Apple tablets

Find the best product of Apple in our store

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

The best price in US

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Great and cheap tablets

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Best tablets and reviews here

Choose from Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Find the perfect graphics here

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/microsoft-tablet

Microsoft tablet for you

Find the best one and experience magic

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/us/home

Affordable tablets just here!

Samsung, Apple, Mircrosoft tablets for affordable price

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/samsung-tablet-2

Samsung tablets at UK

Samsung tablet away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

One of the best prices

Samsung, Acer, Sony tablets away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/sony-tablet

Sony tablet in UK

Sony tablet away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Cheap tablets at UK

Cheap tablets away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/acer-tablet

Acer tablets at UK

Acer tablet away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/uk/home-2

Review graphics and choose

Samsung, Sony, Acer tablets away from you just in one click

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home

PC or Tablet? Choose...

Selected tablets that will work as great as PC

keyword 1, keyword 2

Sponsored

Blue

Blue

https://www.blue.com/home

Ipad or Samsung? Choose...

Selected tablets that will work as great as PC

SEA Simulation

Advertising Campaign Insights

During the simulation, I managed to run multiple ad campaigns, although I faced challenges with a total profit of -$4,913 and only 9 conversions. My focus was on conducting keyword research and optimizing PPC ads, which resulted in a click-through rate (CTR) of 3.20%. Despite the initial setbacks, I utilized A/B testing to refine my ad strategies and improve overall performance.

I learned the importance of budget efficiency and ad relevance, which are crucial for maximizing ROI. By adjusting my CPC bidding strategies and analyzing campaign performance metrics, I aimed to enhance the effectiveness of my ads. This experience has provided me with valuable insights into managing ad campaigns and optimizing for better results in future marketing endeavors.

Conversions

9

Profit

-$4,913

CTR

3.20%

Campaigns

6

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