Han Thi Thet Lwin

Han Thi Thet Lwin is an MBA candidate at Aston University with a background in marketing strategy, brand development, and digital engagement. She combines strategic thinking with practical insight into consumer behaviour, supported by experience in social media and content creation. She is particularly interested in building data-driven, customer-focused marketing solutions. Come check out my company: https://hannie.com/uk/home

Date of completion

29 Apr 2026

Web

Social

Decisions

+77

Profit

$960

Ranking in course

4 out of 8

Web Simulation

Website Performance and Optimization

In my recent simulation, I successfully generated a profit of $2,240 through my website, achieving 38 conversions. My focus on building a structured and user-friendly site allowed me to effectively implement SEO best practices, resulting in a conversion rate that reflects my commitment to improving user experience. I utilized various traffic sources, with organic search contributing significantly to my overall performance.

I tracked and analyzed web performance metrics diligently, ensuring that my content and design adjustments were data-driven. My ability to convert visitors into leads was enhanced by optimizing the website layout and navigation. This experience has equipped me with the skills necessary to build and manage high-performing websites in the digital marketing landscape.